We support our clients in current and ongoing development and implementation of strategic and operational corporate decisions in the fields of product and performance policy, brand and image positioning, customer and staff satisfaction, communications, sales and marketing.
Qualitest offers the following services in the context of consumer, expert and business-to-business surveys:
Qualitest stands for methodical variety.
The choice of methods, the creation of survey instruments and the analysis are based on concepts such as «Behavioral Economics», «Neuromarketing«, «Nudging«, etc.
Qualitative research methods:
Quantitative research methods:
We are exclusively offering innovative or self-developed tools that have been proven effective in practice and we are continuously developing them: